Deadstock fabric

Did you know it takes up to 500 years for plastic waste to decompose in landfills? And that plastic in our oceans breaks down into tiny particles called microplastics?

Our job is to protect the earth. A shift is needed to using existing garments and materials -such as plastic waste- for new collections, rather than using earth's resources, no matter how much more organic they are. 

Be kind uses as much recycled and upcycled material as possible. Each item is made of recycled cotton, recycled polyester, organic natural fibers, or a combination of those.

Let's fight that pile of waste together!